\u201cCh\u1eef x\u01b0a c\u00f2n m\u1ed9t ch\u00fat n\u00e0y\u201d l\u00e0 m\u1ed9t cu\u1ed1n s\u00e1ch r\u1ea5t \u0111\u1eb7c bi\u1ec7t c\u1ee7a Ng\u00e0y ng\u00e0y vi\u1ebft ch\u1eef, \u0111\u00fac k\u1ebft nh\u1eefng ki\u1ebfn th\u1ee9c \u0111\u01b0\u1ee3c t\u00e1c gi\u1ea3 t\u00edch l\u0169y tr\u00ean h\u00e0nh tr\u00ecnh t\u00ecm t\u00f2i v\u1ec1 ch\u1eef ngh\u0129a, d\u00e0nh cho b\u1ea5t c\u1ee9 ai y\u00eau ti\u1ebfng Vi\u1ec7t, \u0111\u1eb7c bi\u1ec7t l\u00e0 c\u00e1c b\u1ea1n tr\u1ebb \u0111ang tr\u00ean con \u0111\u01b0\u1eddng ph\u00e1t tri\u1ec3n s\u1ef1 nghi\u1ec7p trong ngh\u1ec1 content, qu\u1ea3ng c\u00e1o, ng\u00f4n ng\u1eef…<\/p>\n
S\u00e1ch g\u1ed3m 100 m\u1ee5c t\u1eeb \u0111\u01b0\u1ee3c chia th\u00e0nh hai ph\u1ea7n ch\u00ednh: Ph\u1ea7n \u0111\u1ea7u gi\u1ea3i ngh\u0129a ngu\u1ed3n g\u1ed1c m\u1ed9t s\u1ed1 t\u1eeb H\u00e1n Vi\u1ec7t. Ph\u1ea7n sau n\u00f3i v\u1ec1 c\u00e1c t\u1eeb \u0111\u00e3 b\u1ecb m\u1edd ngh\u0129a ho\u1eb7c nh\u1eefng t\u1eeb ch\u00fang ta quen d\u00f9ng nh\u01b0ng kh\u00f4ng bi\u1ebft \u00fd ngh\u0129a th\u1eadt s\u1ef1 l\u00e0 g\u00ec. S\u00e1ch \u0111\u01b0\u1ee3c tr\u00ecnh b\u00e0y tinh g\u1ecdn, c\u00f4 \u0111\u1ecdng, di\u1ec5n \u0111\u1ea1t r\u00f5 r\u00e0ng, c\u00f3 v\u00ed d\u1ee5 c\u1ee5 th\u1ec3, nh\u1edd \u0111\u00f3 ng\u01b0\u1eddi \u0111\u1ecdc c\u00f3 th\u1ec3 d\u1ec5 d\u00e0ng hi\u1ec3u \u0111\u01b0\u1ee3c ngu\u1ed3n g\u1ed1c v\u00e0 nh\u1eefng n\u00e9t ngh\u0129a x\u01b0a c\u1ee7a t\u1eeb ng\u1eef \u0111\u1ec3 c\u00f3 th\u1ec3 \u00e1p d\u1ee5ng \u0111\u01b0\u1ee3c v\u00e0o c\u00f4ng vi\u1ec7c v\u00e0 cu\u1ed9c s\u1ed1ng v\u1edbi nh\u1eefng hi\u1ec7u qu\u1ea3 b\u1ea5t ng\u1edd.<\/p>\n
Ng\u00e0y ng\u00e0y vi\u1ebft ch\u1eef l\u00e0 “b\u00ed m\u1eadt” c\u1ee7a ng\u01b0\u1eddi vi\u1ebft qu\u1ea3ng c\u00e1o. Th\u00f9y Dung \u0111\u00e3 g\u1ecdi t\u00ean nhi\u1ec1u v\u1ea5n \u0111\u1ec1 v\u1ec1 ng\u00f4n ng\u1eef m\u00e0 tr\u01b0\u1edbc \u0111\u00e2y m\u00ecnh ch\u1ec9 th\u1ea5y “k\u00ec k\u00ec”. Nh\u1eefng b\u00e0i h\u1ecdc \u1ea5y \u0111\u00e3 gi\u00fap m\u00ecnh vi\u1ebft v\u00e0 c\u1ea3m nh\u1eadn con ch\u1eef t\u1ed1t h\u01a1n khi ch\u1ea5p b\u00fat cho nh\u00e3n h\u00e0ng, c\u0169ng nh\u01b0 thu\u1eadn l\u1ee3i h\u01a1n trong vi\u1ec7c h\u01b0\u1edbng d\u1eabn c\u00e1c copywriter kh\u00e1c. Nh\u1eefng b\u00e0i chia s\u1ebb c\u1ee7a Th\u00f9y Dung v\u00e0 Ng\u00e0y ng\u00e0y vi\u1ebft ch\u1eef \u0111\u00e3 gi\u00fap m\u1ed9t copywriter l\u00e2u n\u0103m nh\u01b0 m\u00ecnh bi\u1ebft th\u00eam nhi\u1ec1u ng\u00f5 ng\u00e1ch th\u00fa v\u1ecb c\u1ee7a ti\u1ebfng Vi\u1ec7t v\u1ed1n \u0111ang ch\u1edd \u0111\u01b0\u1ee3c kh\u00e1m ph\u00e1.\u201d – nh\u1eadn x\u00e9t t\u1eeb Hu\u1ef3nh V\u0129nh S\u01a1n (S\u00f3i \u0102n Chay) – T\u00e1c gi\u1ea3 \u201c\u00dd t\u01b0\u1edfng n\u00e0y l\u00e0 c\u1ee7a ch\u00fang m\u00ecnh\u201d<\/p>\n
Cu\u1ed1n s\u00e1ch \u201cCh\u1eef x\u01b0a c\u00f2n m\u1ed9t ch\u00fat n\u00e0y\u201d (M\u1ed9t t\u1ef1a s\u00e1ch c\u1ee7a Ng\u00e0y ng\u00e0y vi\u1ebft ch\u1eef) – trang fanpage v\u1ec1 ti\u1ebfng Vi\u1ec7t do t\u00e1c gi\u1ea3 Nguy\u1ec5n Th\u00f9y Dung s\u00e1ng l\u1eadp, hi\u1ec7n \u0111\u00e3 c\u00e1n m\u1ed1c h\u01a1n 147 ng\u00e0n l\u01b0\u1ee3t theo d\u00f5i, \u0111\u01b0\u1ee3c ph\u00e1t h\u00e0nh b\u1edfi th\u01b0\u01a1ng hi\u1ec7u s\u00e1ch tr\u1ebb Wavebooks.<\/p>\n","protected":false},"excerpt":{"rendered":"
\u201cCh\u1eef x\u01b0a c\u00f2n m\u1ed9t ch\u00fat n\u00e0y\u201d l\u00e0 m\u1ed9t cu\u1ed1n s\u00e1ch r\u1ea5t \u0111\u1eb7c bi\u1ec7t c\u1ee7a Ng\u00e0y ng\u00e0y vi\u1ebft ch\u1eef, \u0111\u00fac k\u1ebft nh\u1eefng ki\u1ebfn th\u1ee9c \u0111\u01b0\u1ee3c t\u00e1c gi\u1ea3 t\u00edch l\u0169y tr\u00ean h\u00e0nh tr\u00ecnh t\u00ecm t\u00f2i v\u1ec1 ch\u1eef ngh\u0129a, d\u00e0nh cho b\u1ea5t c\u1ee9 ai y\u00eau ti\u1ebfng Vi\u1ec7t, \u0111\u1eb7c bi\u1ec7t l\u00e0 c\u00e1c b\u1ea1n tr\u1ebb \u0111ang tr\u00ean con \u0111\u01b0\u1eddng ph\u00e1t tri\u1ec3n s\u1ef1 nghi\u1ec7p trong ngh\u1ec1 content, qu\u1ea3ng c\u00e1o, ng\u00f4n ng\u1eef…<\/p>\n
S\u00e1ch g\u1ed3m 100 m\u1ee5c t\u1eeb \u0111\u01b0\u1ee3c chia th\u00e0nh hai ph\u1ea7n ch\u00ednh: Ph\u1ea7n \u0111\u1ea7u gi\u1ea3i ngh\u0129a ngu\u1ed3n g\u1ed1c m\u1ed9t s\u1ed1 t\u1eeb H\u00e1n Vi\u1ec7t. Ph\u1ea7n sau n\u00f3i v\u1ec1 c\u00e1c t\u1eeb \u0111\u00e3 b\u1ecb m\u1edd ngh\u0129a ho\u1eb7c nh\u1eefng t\u1eeb ch\u00fang ta quen d\u00f9ng nh\u01b0ng kh\u00f4ng bi\u1ebft \u00fd ngh\u0129a th\u1eadt s\u1ef1 l\u00e0 g\u00ec. S\u00e1ch \u0111\u01b0\u1ee3c tr\u00ecnh b\u00e0y tinh g\u1ecdn, c\u00f4 \u0111\u1ecdng, di\u1ec5n \u0111\u1ea1t r\u00f5 r\u00e0ng, c\u00f3 v\u00ed d\u1ee5 c\u1ee5 th\u1ec3, nh\u1edd \u0111\u00f3 ng\u01b0\u1eddi \u0111\u1ecdc c\u00f3 th\u1ec3 d\u1ec5 d\u00e0ng hi\u1ec3u \u0111\u01b0\u1ee3c ngu\u1ed3n g\u1ed1c v\u00e0 nh\u1eefng n\u00e9t ngh\u0129a x\u01b0a c\u1ee7a t\u1eeb ng\u1eef \u0111\u1ec3 c\u00f3 th\u1ec3 \u00e1p d\u1ee5ng \u0111\u01b0\u1ee3c v\u00e0o c\u00f4ng vi\u1ec7c v\u00e0 cu\u1ed9c s\u1ed1ng v\u1edbi nh\u1eefng hi\u1ec7u qu\u1ea3 b\u1ea5t ng\u1edd.<\/p>\n
Ng\u00e0y ng\u00e0y vi\u1ebft ch\u1eef l\u00e0 “b\u00ed m\u1eadt” c\u1ee7a ng\u01b0\u1eddi vi\u1ebft qu\u1ea3ng c\u00e1o. Th\u00f9y Dung \u0111\u00e3 g\u1ecdi t\u00ean nhi\u1ec1u v\u1ea5n \u0111\u1ec1 v\u1ec1 ng\u00f4n ng\u1eef m\u00e0 tr\u01b0\u1edbc \u0111\u00e2y m\u00ecnh ch\u1ec9 th\u1ea5y “k\u00ec k\u00ec”. Nh\u1eefng b\u00e0i h\u1ecdc \u1ea5y \u0111\u00e3 gi\u00fap m\u00ecnh vi\u1ebft v\u00e0 c\u1ea3m nh\u1eadn con ch\u1eef t\u1ed1t h\u01a1n khi ch\u1ea5p b\u00fat cho nh\u00e3n h\u00e0ng, c\u0169ng nh\u01b0 thu\u1eadn l\u1ee3i h\u01a1n trong vi\u1ec7c h\u01b0\u1edbng d\u1eabn c\u00e1c copywriter kh\u00e1c. Nh\u1eefng b\u00e0i chia s\u1ebb c\u1ee7a Th\u00f9y Dung v\u00e0 Ng\u00e0y ng\u00e0y vi\u1ebft ch\u1eef \u0111\u00e3 gi\u00fap m\u1ed9t copywriter l\u00e2u n\u0103m nh\u01b0 m\u00ecnh bi\u1ebft th\u00eam nhi\u1ec1u ng\u00f5 ng\u00e1ch th\u00fa v\u1ecb c\u1ee7a ti\u1ebfng Vi\u1ec7t v\u1ed1n \u0111ang ch\u1edd \u0111\u01b0\u1ee3c kh\u00e1m ph\u00e1.\u201d – nh\u1eadn x\u00e9t t\u1eeb Hu\u1ef3nh V\u0129nh S\u01a1n (S\u00f3i \u0102n Chay) – T\u00e1c gi\u1ea3 \u201c\u00dd t\u01b0\u1edfng n\u00e0y l\u00e0 c\u1ee7a ch\u00fang m\u00ecnh\u201d<\/p>\n
Cu\u1ed1n s\u00e1ch \u201cCh\u1eef x\u01b0a c\u00f2n m\u1ed9t ch\u00fat n\u00e0y\u201d (M\u1ed9t t\u1ef1a s\u00e1ch c\u1ee7a Ng\u00e0y ng\u00e0y vi\u1ebft ch\u1eef) – trang fanpage v\u1ec1 ti\u1ebfng Vi\u1ec7t do t\u00e1c gi\u1ea3 Nguy\u1ec5n Th\u00f9y Dung s\u00e1ng l\u1eadp, hi\u1ec7n \u0111\u00e3 c\u00e1n m\u1ed1c h\u01a1n 147 ng\u00e0n l\u01b0\u1ee3t theo d\u00f5i, \u0111\u01b0\u1ee3c ph\u00e1t h\u00e0nh b\u1edfi th\u01b0\u01a1ng hi\u1ec7u s\u00e1ch tr\u1ebb Wavebooks.<\/p>\n","protected":false},"featured_media":10420,"template":"","meta":{"_acf_changed":false},"product_brand":[],"product_cat":[15,71,47],"product_tag":[],"class_list":{"0":"post-10425","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"product_cat-sach-danh-cho-nguoi-lon","7":"product_cat-sach-tre-em-thuan-viet","8":"product_cat-truyen-ngan-tan-van","10":"first","11":"outofstock","12":"taxable","13":"shipping-taxable","14":"purchasable","15":"product-type-simple"},"supplier_id":null,"supplier_sku":"","barcode":null,"atum_controlled":true,"out_stock_date":"2021-07-26 16:33:52","out_stock_threshold":null,"inheritable":false,"inbound_stock":0,"stock_on_hold":0,"sold_today":0,"sales_last_days":0,"reserved_stock":0,"customer_returns":0,"warehouse_damage":0,"lost_in_post":0,"other_logs":0,"out_stock_days":1647,"lost_sales":0,"has_location":false,"update_date":"2026-01-28T23:10:46","atum_locations":[],"atum_stock_status":"outofstock","restock_status":false,"low_stock_amount":"","sales_update_date":"2026-01-28T23:10:46","calc_backorders":null,"acf":{"publisher":{"ID":10419,"post_author":"1","post_date":"2021-06-02 19:12:57","post_date_gmt":"2021-06-02 16:12:57","post_content":"","post_title":"Wavebooks","post_excerpt":"","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"wavebooks","to_ping":"","pinged":"","post_modified":"2021-06-02 19:12:57","post_modified_gmt":"2021-06-02 16:12:57","post_content_filtered":"","post_parent":0,"guid":"https:\/\/sachviet.eu\/nha-phat-hanh\/wavebooks\/","menu_order":0,"post_type":"publisher","post_mime_type":"","comment_count":"0","filter":"raw"}},"_links":{"self":[{"href":"https:\/\/sachviet.eu\/en\/wp-json\/wp\/v2\/product\/10425","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sachviet.eu\/en\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/sachviet.eu\/en\/wp-json\/wp\/v2\/types\/product"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sachviet.eu\/en\/wp-json\/wp\/v2\/media\/10420"}],"wp:attachment":[{"href":"https:\/\/sachviet.eu\/en\/wp-json\/wp\/v2\/media?parent=10425"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/sachviet.eu\/en\/wp-json\/wp\/v2\/product_brand?post=10425"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/sachviet.eu\/en\/wp-json\/wp\/v2\/product_cat?post=10425"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/sachviet.eu\/en\/wp-json\/wp\/v2\/product_tag?post=10425"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}